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California Governor Signs Fax Bill Into Law
California Governor Arnold Schwarzenegger signed a law October 7 that prohibits unsolicited fax transmissions without the prior consent of a recipient and without an exemption for cases where there is an “established business relationship.”
The California law does exempt faxes sent by a nonprofit trade or professional association that are in furtherance of the association’s tax-exempt purpose, provided that 1) the recipient is a member who voluntarily provided a fax number to the association; 2) the fax is not primarily for the purpose of advertising goods or services from a third party; and 3) the member has not requested that the association stop sending faxes advertising the availability of third party goods or services.
The California Chamber of Commerce was among the business organizations that opposed the legislation, pointing out that it conflicts with federal law. President Bush signed a law earlier this year that restricts “junk faxes,” but allows an exemption in cases where the business or organization has an established business relationship with the recipient.
Recipients of unsolicited faxes can bring action against the sender–if the sender is located in California or if the recipient is located in California–for $500 per violation, which can be trebled if a court deems the violation willful. The law goes into effect January 1, 2006.
| To find out more about the California and federal fax laws, as well as regulations governing e-mail communications, plan on attending ASAE & The Center for Association Leadership’s October 25 program “The New Fax and E-mail Rules: Everything Your Association Needs to Know” from 1:00–3:00 p.m. at The ASAE Conference Center in Washington, DC or via audioconference. To register, click here. |
For more information on public policy issues, visit the public policy section of the ASAE Web site at http://www.asaenet.org/.
If you would like to subscribe to InRoads, the weekly public policy newsletter, or manage your InRoads account, please visit http://capwiz.com/asaeinroads/mlm/signup/.
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In Need of Great Ideas?
Experience The Great Ideas Conference
December 4–6, 2005, Orlando, FL and February 26–28, 2006, San Diego, CA
Register today!
This event provides a forum for you to learn what your peers are doing that is working for them! Sessions are designed for CEOs, senior staff, association managers and directors looking for practical, easy to implement ideas that will help you work differently. With content tailored for individuals in marketing, professional development, membership, technology, meetings, communications, along with this year's CEO Track, you are guaranteed to find something relevant to you!
What to expect?
- Two outstanding General Sessions;
- Idea Labs—concurrent, specialized sessions tailored to your practice area;
- CEO Track—gives head officers highly-targeted content and allows you to exchange ideas with others at the same level;
- Lunchtime Conversation Cafés—the chance to discuss your problems and solutions with your peers;
- The Career Fitness Center—If you are ready to shape up your association career or firm up your future career plans, then the Career Fitness Center is the place for you!
- Industry Partner Participation Opportunities—Provides the opportunity for you to unveil and to introduce your company’s great ideas to association executives, explain how your ideas are flexible to address each association’s unique circumstance and begin the process of creating long-term relationships with the clients you seek;
- Learning Lounge—an interactive brain rouser in between sessions. Stop in to see and hear from the best creative minds around;
- Creativity Room—lets you learn through play to experience new ways of thinking about your organization. Choose from activities such as creating a comic strip, becoming a time traveler and creating your own association eco-system.
This year's General Sessions...
Opening General Session: The Medici Effect: Groundbreaking Innovation at the Intersection of Disciplines and Culture
Turnarounds can be one of most treacherous assignments for association CEOs. Often the dramatic changes that are required can politically undermine the executive's credibility and base of support. The CEO may need to assert behaviors that are inconsistent with an organization's culture. The challenge bridging the gap between his or her own perspective and that of the volunteer leaders while still protecting him/herself from the effects of prolonged stress and the possibility of job loss is a hard balance. What strategies can a CEO employ to build support for the turnaround process? What steps can be taken to ensure that all parties have mutual understanding and expectations for the turnaround process? Through case studies and a sharing of your experiences, the presenters will establish principles for successful turnarounds.
Speaker: Frans Johansson, author, speaker and entrepreneur |
Closing General Session: The Generations Dynamic: How Do We Get Those X'ers?
The beloved G.I. Generation of WWII fame, then the polite, corporate Silents, followed by the assertive, workaholic Boomers. These three magnificent American generations have eagerly joined our associations over the years, participated in them actively and remained members over the long haul. And now there's Generation X—with different values and attitudes towards association involvement. Why are they not joining our associations in the same percentages as prior generations? How can we get them to join? Who are these people? Based on his outstanding evaluations from the 2005 Marketing & Membership Symposium, we've invited Chuck Underwood back to share his research on how to motivate, recruit and retain generation X'ers in your association.
Speaker: Chuck Underwood, founder and president of The Generational Imperative, Inc., or TGI |
Visit www.greatideasconference.org, call 888-950-2723 (202-371-0940 in Washington, DC) or fax at 202-371-8315 to register.
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Single Tickets Now Available for Dr. Phil's Presentation
2005-2006 Nation's Capital Distinguished Speaker Series
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 November 7, 2005, The Kennedy Center
Dr. Phil McGraw
Getting Real: Living a More Honest Life |
Dr. Phil McGraw has inspired millions of people to get real about their own behavior and create more positive lives. His nationally syndicated show has been making headlines and breaking records since its 2002 launch—earning the highest ratings of any new syndicated show since "The Oprah Winfrey Show" where he began his television career as Oprah’s resident expert on human behavior. Join us for a very special evening where Dr. Phil talks about the benefits of living a life based on honesty in his signature “tell it like it is” style.
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Tickets for Dr. Phil, November 7
Orchestra/Box, $100 each
First Tier Balcony, $75 each
Second Tier Balcony, $60 each |
Other speakers include Bono, Larry King and Celebrity Chefs Bobby Flay & Rachael Ray.
Purchase your tickets today!
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Expand Your Meetings Potential
Business of Meetings Certificate Program--For Leaders in Meetings Management
Meetings management involves several layers: strategy, marketing, operations, business management, leadership and communication. The Business of Meetings program—created by meetings professionals for meetings professionals—covers these critical areas. This high-level program is designed for executives who want to earn a competitive edge in the meetings industry.
So, if you are dedicated to advancing meeting management into an important component of your association's overall business management strategy, then register for this valuable program today!
Space is filling up fast for each course, so make sure to save your seat now.
• Strategy and Marketing
(November 7–8, 2005 in Washington, DC or March 28–29, 2006 in Chicago, IL)
• Meetings and Expositions Operations
(November 7–8, 2005 in Washington, DC or March 28–29, 2006 in Chicago, IL)
• Core Business Management
(November 9–10, 2005 in Washington, DC or March 30–31, 2006 in Chicago, IL)
• Leadership and Communication
(November 9–10, 2005 in Washington, DC or March 30–31, 2006 in Chicago, IL)
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Upcoming Program for Membership Professionals
Attract, Retain and Build Member Relationships
November 3, 2005, 8:30 a.m.–3:00 p.m. EST
ASAE Conference Center, 1575 I Street, NW, Washington, DC
Members $195, Nonmembers $295
Register now!
New, Exciting Ideas to Create a "Winning Brand" and Retain Your Members
Organizations approach external branding and the development of member relationships as two independent issues with separate strategies. In reality, these issues must be integrated to build your brand identity and to communicate consistently your association's voice internally and externally. As a result, you will deliver premium value to your members. To achieve this goal, you need results-oriented programs that drive brand loyalty to ensure your members keep coming back year after year.
In this two-part program, learn how to manage your brand to attract and retain members. It is not enough to define your brand, you must also be able to use it to redefine your organization's message and create the "experience" for your members.
Content Leaders: Larry Gulko, marketing coach and public speaker; Bruce Matza, president, Innovations in Management
Becoming a Customer Service Star
Don't just talk about providing your members better customer service—make it a reality with this dynamic workshop. Through a quick, accurate personal profile, Becoming a Customer Service Star will help you examine your attitude about customer service and suggest ways to boost your customer-service performance.
During this session, you will evaluate your customer service aptitude in five critical categories...
- Demonstrating a positive attitude toward customers;
- Encouraging customer feedback;
- Responding to customer problems;
- Developing repeat relationships; and
- Seeking to exceed customer expectations.
Ideal for personal or team development, this session can help diagnose customer-service policy problems within your organization.
Content Leader: Bruce Matza, president, Innovations in Management
Register now!
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Update Your Member Record for the 2006 Who's Who Directory
Help us make the 2006 Who's Who Membership Directory and Buyer's Guide the best hard copy resource in the association industry. To update your member record...
- Login to www.asaenet.org;
- Scroll down to the Membership tab on the left navigation bar below Inside ASAE; and
- Select Update My Member Record.
Forget your password? Then call the Member Service Center at 888-950-2723 (202-371-0940 in Washington, DC).
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Strengthen Your Governance Team
Exceptional Boards: Strengthening the Governance Team
December 5–6, 2005, Disney’s Contemporary Resort
Lake Buena Vista, FL
A highly engaging learning experience for association CEOs to attend with their elected officers and/or their entire executive committee.
Exceptional Boards is a workshop that provides insights into improving the effectiveness of your board operations. The program demonstrates how to breakthrough the barriers that hinder exceptional governance and create a strong and vibrant governance team. The program is most valuable if you attend with your newly elected officer a few months before they take office and/or your executive committee.
Exceptional Boards focuses on the information and tools you need to build a dynamic board—one that understands its role, fulfills its responsibilities, demonstrates visionary leadership and ultimately leads the association and the industry, profession or cause it represents to new heights.
Attend this program and…
- Develop a shared understanding of the responsibilities of the board, elected officer and CEO;
- Collaborate on what is needed for your board to demonstrate exceptional governance;
- Create a governance team action plan that addresses areas requiring the greatest collaboration between the CEO and elected officer;
- Create opportunities for a sustained, guided discussion focusing on the role of the board chair and CEO in educating and leading the board; and
- Actively engage in dialogue with your peers and share strategies to enhance board effectiveness.
This program is also offered March 9–10, 2006 in Washington, DC and May 18–19, 2006 in San Francisco. For more information, visit www.centeronline.org. To register, call 888-950-2723 (202-371-0940 in Washington, DC).
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September 2005 Recruit-A-Member Results!
Congratulations to 41 members who recruited 49 new members in the September "Take Five In '05" recruitment campaign. These members have taken the challenge to help us reach our 2005 membership goal of 2,005 new members! A special recognition goes to our September prize drawing winners: Tony Rossell, SVP, Marketing General Incorporated, Alexandria, VA and R. Norris Orms, CAE, EVP and chief operating officer, Healthcare Information and Management Systems Society, Chicago, IL. Tony Rossell is the lucky winner of a $100 American Express Gift Card courtesy of Keystone Resort & Conference Center. R. Norris Orms is the lucky winner of a Polaroid Widescreen DVD player courtesy of SSi Consulting. Please check out the current campaign, complete list of recruiters and generous prize donors at www.asaenet.org/recruit. We hope to be adding your name to the list next month!
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Question of the Week–Privacy Policies
A senior staff member at a national professional association submitted this week's question.
Do you have information on privacy policies?
ASAE & THE CENTER RESOURCES
ASAE Privacy Notice
http://www.asaenet.org/GeneralDetail.cfm?ItemNumber=8088
A Little Privacy, Please
By John Kelley
Membership Developments, April 2001
http://www.asaenet.org/Publications/EnewsletterArticleDetail.cfm?ItemNumber=5105
–with a link to NCTE's Privacy Policy Statement http://www.ncte.org/privacy?source=gs
Association Marketing Today: Do You Have a Consumer Privacy Policy?
Membership Developments, January 1997
http://www.asaenet.org/Publications/EnewsletterArticleDetail.cfm?ItemNumber=1000
OUTSIDE RESOURCES
http://www.washington.edu/alumni/privacy.html
http://www.njea.org/PrivacyStatement.asp
http://www.roa.org/privacy.asp
http://www.aea.ab.ca/about/policies.asp
http://www.the-dma.org/privacy/creating.shtml
http://www.the-dma.org/privacy.shtml
If you have a question or pressing issue that you would like to see addressed in the Weekly Bulletin, contact Knowledge Center/Information Central at 202-326-9559 or infocentral@asaenet.org.
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Looking for a New Job? Preview Recent Job Postings
Realize your professional potential in association management through www.careerhq.org—the best source of association jobs and resumes. Advertise your resume free of charge to hundreds of association employers and search CareerHQ.org’s targeted job database for the position that’s right for you. CareerHQ.org offers career development services, including job coaching, resume writing and a career knowledge database. Numerous services are free, including resume review, interviewing guidelines and a behavioral style analysis. You’ll also find helpful tips and resources to assist in your job hunt.
Design & Production Manager
ASAE & The Center for Association Leadership–Washington, DC
Executive Director
Association Management Group–McLean, VA
Manager of Development
ASHRAE, Inc.–Atlanta, GA
Manager, Accreditation Compliance
HealthStream, Inc.–Denver, CO
Meetings Coordinator
International Association of Defense Counsel–Chicago, IL
Career Headquarters is powered by Boxwood Technology.
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Register for Upcoming Events Offered by CenterU--Your Gateway to Excellence in Association Learning
The New Fax and E-mail Rules: Everything Your Association Needs to Know
October 25, 2005
Audio and in person
Attract, Retain and Build Member Relationships
November 3, 2005
Washington, DC
Business of Meetings Certificate Program
November 7–8, 2005 and November 9–10, 2005 in Washington, DC
March 28–29, 2006 in Chicago, IL and March 30–31, 2006 in Chicago, IL
CAE Review
November 4, 2005
Washington, DC
2005-2006 Nation's Capital Distinguished Speakers Series
November 7, 2005–June 19, 2006
Washington, DC
Emerging Leaders Forum
November 8, 2005
Washington, DC
The 30-Second Sales Opportunity
November 17, 2005
OnlineU Virtual seminar
The Great Ideas Conference
December 4–6, 2005 and February 26–28, 2006
Orlando, FL and San Diego, CA
Exceptional Boards: Strengthening the Governance Team
December 5–6, 2005
Orlando, FL
Managing Multiple Priorities
December 7, 2005
OnlineU Virtual seminar
Hotel Operations Program: Hyatt Regency Albuquerque
December 15–17, 2005
Albuquerque, NM
For a full listing of upcoming programs click here.
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Concerned about delivery rates of
your e-marketing campaigns? Are you losing touch with
members?
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